Ad Operations Manager

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over 2 years old

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At AKQA we believe in the imaginative application of art and science to create beautiful ideas, products and services. With an entrepreneurial and collaborative approach, we design innovative brand campaigns, adaptive digital services and applications that capture the imagination, delivering impressive returns for our clients.

We are looking for an experienced and skilled Ad Operations Manager who understands the full digital technology stack and will work closely with the programmatic and buying teams to effectively activate digital campaigns. This role will require you to make a key contribution to the growth of our cross-channel offering – being responsible for the activation and ongoing maintenance of key client’s campaigns across display, video, and social.

You will need to have excellent technical knowledge, effective communication skills and an extensive experience in implementing digital campaigns. A successful Ad Operations Manager can delegate day to day campaign tasks to junior members, manage stakeholder tracking requirements and mentor team members. Proven interest in the digital media industry and knowledge of the programmatic landscape Experience working with Microsoft Office, especially Excel (Spreadsheets, Pivot Tables, Key Formulas etc.) Digital experience within an operations team (trafficking/campaign management/programmatic activation) Experience of set up within the ad server (Campaign Manager 360/Sizmek/Flashtalking)

Daily tasks will include but not be limited to:

  • Campaign set-up and execution, including generating and testing ad tags for campaigns
  • Creation of Impression tags and Click trackers in Campaign Manager 360 across all channels
  • Creating Floodlight tags
  • Extensive knowledge and experience using Campaign Manager 360, DV360 and Google Analytics
  • Perform quality assurance checks and debug issues with campaigns to ensure that line items and creative have been set up correctly and are delivering across all platforms and devices
  • Ensure ad creative adheres to technical specifications and troubleshoot creative issues that affect implementation, tracking and/or reporting; Communicate with vendors to ensure the proper set-up and deployment of campaigns; Liaise with the digital account team to ensure accurate reporting, optimization and fulfilment of campaign delivery;
  • Use best practices to pace budget and optimize for performance where necessary; Perform reconciliations between media plans and 3rd party ad delivery; Provide recommendations and solutions to quickly resolve technical issues; Identify opportunities to implement solutions that increase effectiveness and efficiencies
  • Report on campaign performance across all digital channels
  • managing the trafficking, delivery, optimizations, and reporting of digital ad campaigns for multiple publisher clients within a team environment

Qualifications:·      

  • At least 3 years of ad operations experience
  • Experience trafficking ads for desktop, mobile, and video platforms
  • Programmatic trafficking experience;
  • Campaign Manager trafficking experience
  • Must be technically adept within the digital ad space and be able to troubleshoot issues as they arise
  • Attention to detail, strong organizational and follow-through skills
  • Excellent interpersonal, communication, and client service skills
  • Ability to collaborate well with teams and proactively manage multiple tasks

AKQA is an Equal Opportunities Employer, we believe that diversity is vital to AKQA’s ability to provide our clients with the best recommendations and are committed to fostering a varied and inclusive work environment. Your race, colour, ancestry, religion, gender, gender identity, national origin, sexual orientation, age, marital status, disability or veteran status have no bearing on our hiring decisions. If you have a disability or special need that requires accommodation, please let us know.