Senior Marketing Manager, Healthcare

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almost 4 years old

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Our Opportunity:

Chewy is looking for a consumer-centric, data-driven Senior Marketing Manager, Pharmacy to lead Pharmacy marketing campaign development and GTM execution at our Dania Beach, FL headquarters. With storytelling, strategic insights and data acumen, this role will help drive consumer awareness, preference and loyalty to Chewy Pharmacy.

What You'll Do:

  • Develop and execute targeted go-to-market strategies and marketing plans, including: writing creative briefs, tracking project progress and ensuring on-time campaign execution
  • Collaborate with Chewy brand marketing teams (Email, Digital, Social, Content etc.) to drive customer acquisition and retention across paid and owned channels, continuously optimizing and seeking improvements for all channels
  • Design and execute marketing frameworks, analyze results, and implement scalable campaigns
  • Work closely with category managers to build out quarterly marketing plans based on brand prioritization and annual goals
  • Build processes to ensure smooth execution across functions within Pharmacy business unit and Chewy brand marketing
  • Serve as the overall Marketing lead for new launches, collaborating across product merchants, catalog & content team, and channel marketing teams to ensure a cohesive go-to-market approach

What You'll Need:

  • 10+ years’ integrated marketing experience
  • Demonstrated ability to manage cross-functional projects and processes with multiple stakeholders
  • Must have attention to detail and possess critical thinking skills
  • Strong verbal and written communication skills, project management skills and client-facing experience preferred
  • Comfortable in a fast paced, self-starter environment
  • Advanced analytical tools (e.g., Excel) experience
  • Ability to develop metrics, analyze data quantitatively and identify opportunities
  • Bachelor’s degree, MBA preferred
  • Travel may be required

If you have a disability under the Americans with Disabilities Act or similar law, or you require a religious accommodation, and you wish to discuss potential accommodations related to applying for employment at our company, please contact [email protected].

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