Content Marketing & Storytelling Manager

over 2 years old

This job is no longer active

Coupa Software (NASDAQ: COUP), a leader in business spend management (BSM), has been certified as a “Great Place to Work” by the Great Place to Work organization. We deliver “Value as a Service” by helping our customers maximize their spend under management, achieve significant cost savings and drive profitability. Coupa provides a unified, cloud-based spend management platform that connects hundreds of organizations representing the Americas, EMEA, and APAC with millions of suppliers globally. The Coupa platform provides greater visibility into and control over how companies spend money. Customers – small, medium and large – have used the Coupa platform to bring billions of dollars in cumulative spend under management. Learn more at www.coupa.com. Read more on the Coupa Blog or follow @Coupa on Twitter.

Do you want to work for Coupa Software, the world's leading provider of cloud-based spend management solutions? We’re a company that had a successful IPO in October 2016 (NASDAQ: COUP) to fuel our innovation and growth. At Coupa, we’re building a great company that is laser focused on three core values:

1. Ensure Customer Success – Obsessive and unwavering commitment to making customers successful.

2. Focus On Results – Relentless focus on delivering results through innovation and a bias for action.

3. Strive For Excellence – Commitment to a collaborative environment infused with professionalism, integrity, passion, and accountability.

Responsibilities:

Understand and tell the story of Coupa and Business Spend Management at various levels, from the bird’s eye view / elevator pitch to the details that make our products innovative and unique.

Use SEO strategy and a variety of content formats to accomplish high quality storytelling and thought leadership.

Understand our audience: the key personas we want to help, what they care about, and how we can help them.

Operate as an embedded journalist, learning about our core business areas and identifying the most interesting and compelling elements for stories and content assets such as blog posts, videos, infographics, etc.

Write for the web — think strategically about the user experience of content and the audience’s digital journey across all channels, including web, ads, and social media.

Be an editorial reviewer of blog posts, eBooks, and other forms of content to enhance storytelling and make sure content follows style guidelines

Work with the content creation team, digital marketing, product marketing, marketing ops, and demand generation to organize content operations to create smooth production workflows and mechanisms to attain feedback on content

Suggest and implement improvements in content operations and content management, across the team, so that we can scale and deliver better stories more efficiently

Requirements:

4-6 years of relevant experience showing proven success in storytelling, interviewing, and driving a project to completion

Must have a strong vision on what makes for compelling stories, while also being receptive to feedback and curious to research and understand the audience

Must be able to switch regularly and rapidly between editorial strategy and execution

Highly organized and skilled with developing processes and implementing them

Ability to execute independently on initiatives

Ability to work across organizational lines, command respect, and influence without authority

Ability to think in terms of efficient processes and suggest how content marketing can operate more efficiently while scaling

Excellent oral and written communication skills

Bachelor’s degree or equivalent experience required

Preferred:

Experience with managing and collaborating with contract writers

Experience with B2B companies

#LI-Remote

At Coupa, we have a strong and innovative team dedicated to improving the spend management processes of today’s dynamic businesses. It’s our people who make it happen, and we strive to attract and retain the best in every discipline.

We take care of our employees every way we can, with competitive compensation packages, as well as restricted stock units, an Employee Stock Purchase Program (ESPP), comprehensive health benefits for employees and their families, a 401(k) match, a flexible work environment, no limit vacations for exempt employees, non-exempt employees are on an accrual basis for PTO, catered lunches…And much more!

As part of our dedication to the diversity of our workforce, Coupa is committed to Equal Employment Opportunity without regard for race, ethnicity, gender, protected veteran status, disability, sexual orientation, gender identity or religion.

Please be advised, inquiries or resumes from recruiters will not be accepted.