Senior Product Design Lead, International Expansion

Everyone deserves a home they love and a shopping experience that feels like home. 

We’re the Experience Design team at Wayfair, and we’re tackling exciting challenges that are reshaping how people discover, find, purchase and have goods delivered to their homes. We’re a diverse, multidisciplinary team of world-class designers. Our design practice is collaborative, data-driven, and fast-paced.

We’re tackling a wide array of fascinating, incredibly difficult problems - like helping a massive, rapidly growing global customer base efficiently find the perfect products from our catalog of >10M items, building a 2-sided marketplace to connect consumers with interior designers and contractors, and leveraging A/R and Computer Vision to help customers visualize products in their space. We have a modern tech stack including sophisticated capabilities around AI, data science, multivariate testing and personalization. And we’re a highly collaborative, supportive team that values learning, psychological safety and career development.

Our International Expansion team’s purpose is to bring Wayfair’s suite of brands to non-U.S. markets in a way that ensures our customers everywhere can use our products equally well, provide for customers’ unique needs and expectations, and optimize our platform for global expansion. 

What You’ll Do:

As a Senior Product Design Lead on our International Expansion team, you’ll craft easy-to-use and delightful experiences for Wayfair’s customer-facing web and app experiences for non-U.S. markets. You’ll work with teams across Wayfair to successfully launch in multiple countries by developing a deep and nuanced understanding of international customer segments, creating an expansion playbook, and designing the customer-facing experiences.

You are skilled in digital product design, endlessly curious about customers’ passions, needs, and pain points, and love turning quantitative and qualitative findings into insights to drive product strategy. 

Your Responsibilities:

• Identify localized needs of international customers by conducting user research and competitive analysis. Investigate cultural differences, study local apps, experiences, digital trends, and identify pain points in our current experiences. Learn how our target international markets differ from the core U.S. business, and become a go-to expert and international customer advocate
• Design tailored experiences that meet the nuanced needs + expectations of those customer segments, i.e. culturally relevant experience, UI, and compliance features.
• Leverage market research and data analytics to inform design decisions
• Collaborate with our design systems team to identify and design enhancements to our design library to serve international customers
• Make platform recommendations, e.g. what architecture do we need to adapt easily to different countries, scale faster, and be accepted by users 
• Contribute to the international product strategy roadmap and expansion playbook
• Champion best practices and promote the team's strategy to the larger organization, offering guidance, documentation, and socialization to build high-quality localized products as we scale to new countries and markets 
• Collaborate closely with Geos UX Research and Content Strategy, product, engineering, Localization, EU merchandising, design systems, and core funnel product teams 
• Lead design efforts cross-platform for all our brands: Wayfair, AllModern, Birch Lane, Joss & Main, Perigold; Web, iOS, Android

What You’ll Need:

• Experience designing global products, with knowledge of localization, regional and cultural considerations
• Bonus: Experience designing for and/or fluency in German, French, Italian (+English)
• A collaborative work style and the ability to think holistically -- understand how teams work together to execute design concepts that deliver on brand goals, business goals, and are technically feasible
• Communication, persuasion, and facilitation skills; You tailor your presentation for the audience
• Self-direction: You can take a large, ambiguous problem, chart a course, and execute against identified deliverables, mobilizing people and resources
• Reflexes for developing and optimizing processes
• Skills in current design tools like Figma, Sketch, Invision, Framer, Abstract, and Creative Suite
• An online portfolio of case studies highlighting some or all of:
• Demonstration of full design process, including numerous diverse artifacts (ex. research, flows, sketches, wires, low- and high-fidelity designs) 
• Meticulous attention to detail, high-quality UX design craft
• Design for international audiences
• Use of branded design systems
• Bachelor’s degree or equivalent in Human-Computer Interaction (HCI), Information Architecture, or related field
• 8+ years of professional UX experience

Interested in learning more about Wayfair’s Experience Design team? Check out our Medium: https://medium.com/wayfair-design