Binance is the leading global blockchain ecosystem and cryptocurrency infrastructure provider whose suite of financial products includes the world’s largest digital-asset exchange.
Our mission is to accelerate cryptocurrency adoption and increase the freedom of money.
If you’re looking for a fast-paced, mission-driven organization where opportunities to learn and excel are endless, then Binance is the place for you.
Binance is looking for an APAC PR Director to join its local markets team. This is a full-time remote position. We are looking for candidates who come from the financial, crypto, blockchain and or fintech industry with mid-senior level experience leading communications and PR strategies on a multinational level.
Responsibilities
Oversee communications and PR for key APAC markets; manage local agencies and PR managersDevelop and execute internal and external communications plans around local market strategies; support all stages of communications from strategic messaging to disseminationDevelop strong media relations and oversee media relations programs locally Lead on key announcements/write press releases, develop messaging documents and FAQsExecute thought leadership pieces and bylines; forecast industry news and trendsOversee speaking program and strategy regionally and locallyLiaise with external teams and ensure alignment of global company messages and design/brand assets and identity Work with local marketing and community managers to build and execute integrated communications plansDevelop local stories and campaigns across channels for localized strategies and messages; manage local and regional editorial calendars Crisis and reputation management with rapid decision-making with internal stakeholders and leadership teamConduct monthly and quarterly/half yearly reportsManage PR-related budgets Requirements
10+ years of relevant PR/Comms experience, ideally in fintech, finance, crypto or blockchain sectorIn-house and/or agency experienceProven ability to execute successful communication strategies across channels, managing a teamStrong verbal and written communications in English. Mandarin will be advantageousExperience in multinational companies with an understanding of unique APAC markets Experience working with media/reporters, notably in the financial, business or cryptocurrency sector Able to work autonomously with minimal supervision and strong follow up skills; proactive and collaborativeExcellent project management and organizational skills; able to prioritize and work under pressureProficiency or experience in Google Workspace applications (Google Docs and Sheets)Work well in a fast-paced environmentWorking at Binance
• Be a part of the world’s leading blockchain ecosystem that continues to grow and offers excellent career development opportunities
• Work alongside diverse, world-class talent in an environment where learning and growth opportunities are endless
• Tackle fast-paced, challenging and unique projects
• Work in a truly global organization, with international teams and a flat organizational structure
• Competitive salary and benefits
• Flexible working hours, remote-first, and casual work attire
Learn more about how Binancians embody the organization’s
core values, creating a unified culture that enables collaboration, excellence, and growth.
Apply today to be a part of the Web3 revolution!
Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.