The range for this role is $25.00 - $34.13/hour
Actual base pay will be determined based on a successful candidate's work location, skills/abilities, experience, and education. This role includes opportunity to receive an annual bonus target of 5% of annual eligible earnings. Actual bonus amounts are determined by length of time in role, individual performance, and organizational performance.
Interested candidates must be willing and able to work onsite minimum 4 times per week in either our Melbourne, FL or Orlando, FL office.
The Mission
At Christian Care Ministry we believe that Christians can, and should, share in one another’s burdens. Through the use of Medi-Share®, a healthcare sharing ministry for Christians, we cultivate that belief.
The Team
Everyone at Christian Care Ministry is in agreement with our Statement of Faith, which outlines our core beliefs. Although we aren’t perfect people, we are serving our perfect God to the best of our ability.
The Job
The SEO/GEO Specialist researches, produces, and implements digital and web advertising/marketing content to generate traffic, improve search, and generate leads to support revenue generation. This role requires solid SEO and AI search algorithms understanding and proven experience generating and implementing content that generates results.
Essential Job Duties & Responsibilities
- Develop and implement SEO content strategies optimized for AI-driven search engines, generative search models (e.g., Google SGE, Bing Copilot, ChatGPT-based search), and voice search
- Identify and test emerging AI search trends, including zero-click searches, conversational AI queries, AI-powered knowledge graphs, among other future AI developments
- Audit and enhance website performance, including Core Web Vitals, crawlability, and mobile-first indexing, to ensure AI-effectiveness
- Continuously refine keyword strategies to align with search intent and evolving ranking factors
- Collaborate with content writers to ensure AI-friendly content that aligns with NLP (Natural Language Processing) algorithms
- Optimize existing and new content, enhancing structured formatting, readability, and relevance to AI search patterns
- Implement entity-based SEO techniques to strengthen Medi-Share’s authority and semantic relevance in AI search ecosystems
- Set specific SEO objectives and KPIs for traffic growth across all owned web properties
- Use SEO tools to monitor search visibility and ranking fluctuations
- Provide regular reports on organic traffic growth, AI search insights, and lead conversions influenced by search results
- Drive A/B tests on content and structured data to measure effectiveness in search engines
- Research and analyze competitor advertising links and performance trends
- Understand SEO copywriting, and serve as liaison between various departments
- Contribute to the exercise and expression of Christian Care Ministry’s Christian beliefs
- Perform all other duties as assigned
Essential Skills & Abilities
- Passion for, and knowledge of, digital marketing analytics and reporting
- Skill with Generative Engine Optimization (GEO) of web content
- Knowledge and ability to use pertinent digital advertising platforms
- Proficiency in Microsoft Office Suite, especially Microsoft Excel
- Knowledge of analytics platforms such as Google Analytics, Search Console, Data Studio
- Proven ability to present data and recommendations in an approachable, knowledgeable way
- Knowledge of tools such as Salesforce and/or SEMrush
- Knowledge of creating dashboards to display and organize data
- Ability to collaborate and work well in a team environment
- Experience using content management systems (CMS) such as WordPress and HubSpot
Core Competencies/Demonstrable Behaviors
- Action oriented – Taking on new opportunities and tough challenges with a sense of urgency, high energy, and enthusiasm.
- Tech savvy – Anticipating and adopting innovations in business-building digital and technology applications.
- Business insight – Applying knowledge of business and the marketplace to advance the organization’s goals.
- Communicates effectively – Developing and delivering multi-mode communications that convey a clear understanding of the unique needs of different audiences.
- Nimble learning—Actively learning through experimentation when tackling new problems, using both successes and failures as learning fodder.
Education and/or Experience
- Bachelor’s degree in Marketing/Advertising and 5+ years’ experience in search engine optimization in a corporate environment, or similar combination of education and experience required
- Proven experience generating revenue through use of digital or web search content in a financial services or healthcare payer setting preferred
Supervisory Responsibilities
- This job has no supervisory responsibilities
Incentives & Benefits
We work hard to serve our Medi-Share Members, but know we can only do that if we invest in our employees professionally, financially, physically, socially, and spiritually. We purposefully invest in our employees so that our employees can invest in others.
For full-time employees working 30 hours or more, some of our benefits include, but are not limited to:
• 100% paid Medical for employees/99% for family
• Generous employer Health Savings Account (HSA) contributions
• Employer-paid Life Insurance (3x salary) and Long-term Disability Insurance
• 6 weeks of paid parental leave (for both mom and dad)
• Dental - two plans to choose from
• Vision
• Short-term Disability
• Accident, Critical Illness, Hospital Indemnity
• 401(k) – up to 4% match on ROTH or Traditional contributions
• Generous paid-time off and 11 paid holidays
• Wellness plan including Financial, Occupational, Mental/Spiritual, and Physical health incentives up to $50/mo
• Employee Assistance Program including no cost, in-person mental health visits and employee discounts
• Monetary Anniversary Awards Program
• Monetary Birthday Awards