Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.

About the role

We're looking for a bold, award-winning creative leader to shape the voice and vision of Crunchyroll's LATAM marketing. You'll lead end-to-end campaign ideation and execution—from big ideas to hands-on production. This role is for someone who pairs strategic thinking with world-class craft, guiding teams while creating high-impact assets that speak to anime and pop culture fans across the region. Your day might start with refining a pitch deck, move into a cross-time-zone creative review, then wrap with concepting for an upcoming campaign. You'll balance multiple projects—some in early brainstorms, others in the final stretch. Each task is driven by a passion for storytelling and an obsession with fan-first creative

Creative Direction & Campaign Leadership

• Lead regional campaign strategy and creative for shows, launches, events, and live experiences
• Translate marketing goals into powerful concepts that connect with audiences and drive results
• Inspire and direct a team of designers, writers, and producers across multiple channels
• Align regional creative with global brand vision and campaign goals

Execution & Production Excellence

• Drive the full creative process—from early concept through polished, on-brand assets
• Deliver high-quality work across formats (static, video, digital, and experiential)
• Guide reviews and critiques with a strong eye for design and storytelling
• Maintain excellence in quality, timeline, and budget

Hands-On Creation & Oversight

• Design original assets and write compelling copy as needed
• Oversee creative presentations and fine-tune deliverables for various stakeholders
• Build and manage relationships with agencies and production partners
• Stay ahead of fandom trends, entertainment moments, and emerging creative formats

About You

We get excited about candidates, like you, because...

• 12+ years of creative experience (6+ in senior roles with expertise in streaming and entertainment industry
• Proven portfolio showcasing strategic thinking, campaign success, and individual creative impact
• Deep understanding of the LATAM market entertainment, culture, and audience dynamics
• Strong command of consumer insights, content marketing, and anime and manga fandom communities
• Experience with leading cross-functional teams and managing agencies in branding or design environments
• Fluent in English and Spanish
• Clear, confident communicator with strong writing skills
• Proficient in Adobe Creative Suite, Figma, and Google Workspace
• Experienced in delivering projects end-to-end, from brief through execution

Applications must include a link to a current creative portfolio showcasing relevant campaigns, design work, and/or hands-on contributions.

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