Director, Global Streaming Strategy

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About Crunchyroll

Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love.

Join our team, and help us shape the future of anime!

About the role

We're looking for a Director of Global Streaming Strategy to lead the long-term strategy and ongoing management of Crunchyroll's Streaming line of business (LOB). Reporting to the VP of Global SVOD Strategy, you will be at the epicenter of informing all critical decisions to support the growth and health of Crunchyroll's Streaming line of business.

You will lead the development of long-term plans and serve as the main source of recommendations for important commercial decisions like pricing changes and territory-specific routes to market. You'll work closely with leaders across Finance, Marketing, Product, and Business Development to ensure streaming priorities fit with Crunchyroll's overall vision and strategy.

Core Areas of Responsibility

  • Strategic Planning
    • You will lead the process to create a 5-year strategic plan, setting priority initiatives and milestones to reach our goals for the Streaming LOB
    • You will set near- and long-term stretch targets for KPIs across subscriber life stages and evaluate performance
    • You will monitor market and competitor trends to uncover insights and new opportunities for the Streaming business
    • You will support quarterly Streaming Roundtables that review global streaming ecosystem trends, Crunchyroll's Streaming performance, and key priorities
    • You will contribute to ad-hoc projects and initiatives to support the Senior Management Team (SMT)
  • Commercial and Regional Strategy
    • You will support the development and ongoing maintenance of strategic guidelines for key commercial levers such as pricing, packaging, promotions, and distribution
    • You will lead evaluations of Crunchyroll Streaming's performance by region and collaborate with global and regional teams to identify risks and opportunities
    • You will conduct strategic reviews of priority territories to ensure investment decisions align with company-wide strategic and financial goals

We are considering applicants available to work a hybrid schedule, with three days each week onsite at our Los Angeles office.

About You

We get excited about candidates, like you, because...

  • You have 12+ years of experience in strategy consulting or corporate strategy, ideally in media or technology
  • You have 3+ years of experience managing a subscription-based business, preferably in SVOD or a similar model
  • You have a strong track record of building and supporting high-performing teams
  • You have an advanced degree (e.g., MBA or equivalent) with a focus on strategy, operations, or leadership— equivalent experience will also be considered.
  • You have strong analytical, communication, and relationship-building skills, and you're have experience influencing teams and stakeholders without formal authority
  • You are comfortable working with senior leaders, including C-level executives

About the Team

The Global Streaming Strategy team at Crunchyroll is part of the Strategy & Planning group within the COO organization. Our team helps shape our strategic direction as we enter the next phase of transformational growth.

Why you will love working at Crunchyroll

In addition to getting to work with fun, passionate and inspired colleagues, you will also enjoy the following benefits and perks:

  • Receive a great compensation package including salary plus performance bonus earning potential, paid annually.
  • Flexible time off policies allowing you to take the time you need to be your whole self.
  • Generous medical, dental, vision, STD, LTD, and life insurance
  • Health Saving Account HSA program
  • Health care and dependent care FSA
  • 401(k) plan, with employer match
  • Employer paid commuter benefit
  • Support program for new parents
  • Pet insurance and some of our offices are pet friendly!

#LifeAtCrunchyroll #LI-Hybrid

The Pay Range for this position is listed. Actual pay will vary based on factors including, but not limited to location, experience, and performance. The range listed is just one component of Crunchyroll’s Total Rewards offerings for employees. Other rewards may include performance bonuses, employer matched retirement savings, time-off programs, and progressive health benefits and perks.
Pay Transparency - Los Angeles, CA
$169,584$210,000 USD

About our Values

We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value

  • Courage. We believe that when we overcome fear, we enable our best selves.

  • Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.

  • Kaizen. We have a growth mindset committed to constant forward progress.
  • Service. We serve our community with humility, enabling joy and belonging for others.

Our commitment to diversity and inclusion

Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business.

We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.

Questions about Crunchyroll’s hiring process? Please check out our Hiring FAQs: https://help.crunchyroll.com/hc/en-us/articles/360040471712-Crunchyroll-Hiring-FAQs

Please refer to our Candidate Privacy Policy for more information about how we process your personal information, and your data protection rights: https://tbcdn.talentbrew.com/company/22978/v1_0/docs/spe-jobs-privacy-policy-update-for-crpa-dec-21-22.pdf

Please beware of recent scams to online job seekers. Those applying to our job openings will only be contacted directly from @crunchyroll.com email account.