Associate Brand Manager (Flamingo)

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About Flamingo

With well-designed products and honest conversations at its core, Flamingo launched in 2018 with a suite of products for body hair. Since then, we have expanded our assortment to be the first brand that offers products for every routine: razors, wax strips for face and body, shave gel, body lotion, and Mons Mist. In February 2019, Flamingo launched at Target stores nationwide, immediately jumping to the top of the bestseller list for razors, wax strips, and shave gel. Our products and campaigns have been covered by outlets like Vogue, Vanity Fair, Elle, and InStyle, and we’ve won major beauty accolades like Allure’s Best in Beauty and Self’s Healthy Beauty awards. 

We’re committed to building healthy, positive relationships with our bodies and de-stigmatizing the conversation around women's health. Since launch, we have set aside 1% of all sales to support partners whose missions we believe in deeply, including Exhale to Inhale and PERIOD.

About the role 

Flamingo is looking for a purpose-driven marketer and analytical problem solver with a passion for building meaningful brands to meet consumers needs. The Associate Brand Manager of Flamingo will help deliver against key commercial & innovation priorities for the brand across Hair Removal & Body Care categories in the US, our biggest market. This role requires strong analytical skills, attention to detail, a curious & creative mind, and a high degree of comfort working in a cross-functional team environment. Above all, the Associate Brand Manager will experience brand and innovation marketing on a disruptive brand in a highly competitive category at a company where our mission is to create things people like more.    

What you will accomplish

  • Be the go-to expert in the Body Hair & Body Care categories for the organization. Understand performance of the Flamingo brand as well category and key competitors, conducting monthly analysis as well as ad-hoc analysis rooted in syndicated consumption, panel, and owned data sources. Proactively communicate learnings and actions with internal stakeholders across the organization 
  • Monitor brand performance vs. objectives and identity opportunities to optimize or grow the business. Recommend strategies and tactics to take advantage of market opportunities and mitigate potential risks
  • Manage portfolio optimization projects (ex: PPA, Sku Rationalization, etc.), working closely with Retail & Brand Operations to ensure the optimal assortment for each class of trade. 
  • Own the management and tracking of the Flamingo brand budget across cross-functional teams. Collaborating with Finance on a monthly basis to report actuals vs. budget to Flamingo leadership.   
  • Support the creation, validation, and aid in bringing to life Flamingo’s multi-year innovation pipeline in the dynamic Hair Removal category. You will manage the commercialization of commercial innovation initiatives, collaborating with full cross-functional teams such as R&D, Finance, Insights, & Retail along the way to bring concepts to reality. 
  • Write strong briefs for R&D and packaging, brand communications, creative and design teams (synthesizing business context and key insights into a clear set of actionable goals)

This should describe you

  • Analytical- comfort with rolling up your sleeves and digging into market data and business cases to guide recommendations and uncover trends. You have experience working with syndicated consumption data such as IRI or Nielsen.
  • Commercially-minded, you have a proven ability to drive insights into business impact.  You are able to critically assess problems, thoughtfully frame and weigh trade-offs, bring data to bear to answer questions and develop an informed perspective on the path forward
  • Highly customer-centric, you deeply invest in understanding the consumer, their needs, behaviors, emotions in the space and translate those insights into opportunities, and you are someone who pushes to 2nd, 3rd and 4th order consumer truths to find differentiated insights and ways in. 
  • Creative Problem Solver - can bring fresh and new ideas and translate consumer and market opportunities into powerful ideas for our business, particularly around product innovation
  • Collaborator-  Eager to partner with people across disciplines (DTC, creative, retail, insights) for successful and timely projects
  • A pragmatic do-er, you have the ability to be scrappy and creative with resources to maximize impact. You are able to work with imperfect information and are thoughtfully inclined towards action
  • Somebody who takes great pride in your work but doesn’t take yourself too seriously

Here's who you'll work with

  • Reporting to Ryan Nolan, Flamingo Senior Brand Manager
  • Working on Flamingo Brand Management Team supporting Hair Removal & Body Care
  • Working cross-functionally with Insights & Analytics, R&D, Retail, Creative, and Comms

 

Harry’s Inc. started in 2013 with simple, fairly priced products that delivered an amazing experience to guys every day. Since then, Harry’s expanded to the UK, developed relationships with retailers such as Target and Walmart, expanded our grooming brand into a personal care powerhouse, and launched a women’s brand called Flamingo.

The key to our success? Our amazing people. From chemists, mechanical engineers, CX associates, to creative directors, sourcing managers, and logistics specialists, Harry’s team is comprised of some of the most brilliant, diverse, and humble people you’ll ever meet.

Our brands answer unmet consumer needs, but our company is a place of inclusion and innovation that attracts some of the brightest minds across industries, geographies, and backgrounds. Whether we have a team of 3 or 300, our core values and our startup mentality remain; we value continuous improvement and learning, teamwork and collaboration, creative problem solving, and open and direct dialogue and feedback. Come for the coffee and free products, stay for the amazing, passionate culture.

 

We have a mandatory COVID-19 vaccination policy.

Harry’s is committed to bringing together individuals from different backgrounds and perspectives. We strive to create an inclusive environment where everyone can thrive, feel a sense of belonging, and do great work together.

Harry’s is an Equal Opportunity Employer, providing equal employment and advancement opportunities to all individuals. We recruit, hire and promote into all job levels the most qualified applicants without regard to race, color, creed, national origin, religion, sex (including pregnancy, childbirth and related medical conditions), parental status, age, disability, genetic information, citizenship status, veteran status, gender identity or expression, transgender status, sexual orientation, marital, family or partnership status, political affiliation or activities, military service, domestic violence victim status, arrest/conviction record, sexual or reproductive health decisions, caregiver status, credit history immigration status, unemployment status, traits historically associated with race, including but not limited to hair texture and protective hairstyles or any other status protected under applicable federal, state and local laws. Harry’s commitment to providing equal employment opportunities extends to all aspects of employment, including job assignment, compensation, discipline and access to benefits and training.

We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our company.

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