Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators.
At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there.
A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone.
The Principal Product Manager for Ads will help build the ad system to power the metaverse. You will redefine ads in the metaverse and build the system that enables businesses, brands and developers to reach their audiences in new and immersive ways. You will enter uncharted territory as you think of new ways for users to interact with brands and measure the value of that interaction. You will invent new ad formats that feel native and relevant in 3D immersive environments. You will create new approaches to complex problems such as keeping our users safe and their data secure.
You Are:
- Director/Principal Product Manager with history working on ad systems and/or performance marketing platforms with specific experience in ads delivery, optimization, measurement, quality, and/or fraud. You have worked with ML teams to predict performance and ad quality.
- Experienced with 6+ years of product management experience, with a Bachelor's degree in Computer Science, Engineering, or a similar technical field.
- E2E owner of the product development life cycle from inception through planning to launch
- Opinionated and willing to make calls with limited information. Comfortable advocating for resources and operating in a dynamic, fluid organization. Able to drive alignment across executives.
- Technical, comfortable delving into product, platform and implementation details. Engage with engineering beyond just product and user experience needs, and design scalable solutions
- Metrics-driven, with proficiency in identifying, tracking and acting upon metrics using A/B testing methods. Experience identifying indicators and working with engineering and analytics on instrumentation and monitoring
- A close partner to engineering and design and proficient in building extremely detailed technical specifications or wireframes
You Will:
- Build and design the Roblox ad delivery and optimization system to deliver outcome based results.
- Own ad quality, including ad fraud, integrity, and moderation.
- Develop the strategy to enable ad measurement including audience insights and ad performance.
- Immerse yourself with our developer community to understand their needs for discovery and engagement. You will identify the most pressing and important problems for us to solve
- Push the team's thinking about ad delivery and optimization to ensure that the ad system is designed to bring the most value to developers and advertisers
- Lead brainstorming, take these early ideas and iterate, experiment, and build. Defend your POV and adapt your ideas to bring the best result.
- Partner with other product, design and engineering teams at Roblox, and guide strategic understanding. Enroll other teams into your product vision and align roadmaps to ensure cohesive product functionality and value proposition.
- Use customer understanding and empathy to discover and determine the right problems and products we are pursuing. Comfortable working with a technical developer audience
- Balance and prioritize new features with existing backlog plans and align them with the product vision
- Report to the Senior Director Product, Monetization.
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You’ll Love:
- Industry-leading compensation package
- Excellent medical, dental, and vision coverage
- A rewarding 401k program
- Flexible vacation policy
- Roflex - Flexible and supportive work policy
- Roblox Admin badge for your avatar
- At Roblox HQ:
- Free catered lunches five times a week and several fully stocked kitchens with unlimited snacks
- Onsite fitness center and fitness program credit
- Annual CalTrain Go Pass
Roblox provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.