District Manager - Southern California

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Who We Are:

Being naked is the #1 most sustainable option. We're #2.

Since 2009, we've been on a mission to bring sustainable fashion to everyone. Named one of Fast Company’s Brands That Matter and winning a Best Carbon Footprint award, we have big goals like being Climate Positive by 2025, Circular by 2030, and pushing the whole industry forward along the way. Our work has gotten love in Drapers and Sourcing Journal, and TIME wrote about how great our CEO, Hali Borenstein, is. Basically, we're saving the Earth and looking damn good doing it.

We're a global brand with 50+ stores (and counting) around the world, and our own sustainable factory in LA. We innovate across categories like accessories, swimwear, and sleepwear, and we reach millions of people with campaigns like this, this and this

None of this work is possible without the incredible people behind it. We're a mission-based company that invests in an inclusive culture, so we can innovate together and ensure everyone has the space to grow, thrive, and belong.

And starting right now, we want to do all that with you.

Work Location: Los Angeles

District Manager:

No position at Reformation is about the status quo, every team member is passionate about building a company rooted in excellence. Obsessed with technology and using it to create a unique interaction between our employees, customers, and the Reformation brand, the District Manager leads and executes all efforts required to achieve goals in new tech-based concepts, vintage & classic retail stores. 

Basic Responsibilities:

  • Reporting to the Director of Retail, the District Manager manages a multi-unit portfolio of stores within multiple states, by planning strategies  to achieve each store’s financial, operational and customer-service goals, while addressing each store’s unique strengths and challenges. 
  • Develops diverse teams that know their markets, communities and customers and are engaged with each other, their business and their community. 
  • Serves as a resource by providing expertise on key customer issues, talent acquisition  and management, store operations and company policies and procedures.
  • Regularly visits all store locations within the district (at least once per month) and acts as a liaison between assigned stores and corporate. Communicates store needs.
  •  Creates weekly, monthly, and quarterly action plans to achieve sales and operational goals.
  •  Further develops store employee’s customer service skills  and communication skills through on-going training with Store Manager, in store coaching and training and regular performance assessments.
  • Manages district-level payroll spending via schedule audits, headcount recommendations, and performance management.
  • Regularly audits the stores within the district to ensure compliance with established company policies, procedures, and standards such as human resource practices, store operations, loss prevention and safety, merchandising, marketing and inventory control.
  • Directs Store Managers in solving merchandise presentation challenges utilizing company merchandising guidelines and directives. Makes observations of merchandise needs and relates them to corporate. 
  • Recruits, interviews, and hires Store Managers in the assigned market.  Conducts secondary interviews for Assistant Managers and other key-holding positions.  
  • Ensures that stores comply with applicable federal and/or state laws. 
  • Travel: 60%

What You’ll Do:

Sales Generation:

  • Through regular store visits, lead, teach and direct Store Managers in the planning, development, and execution of sales plans and objectives to ensure achievement of sales and profitability. 
  • Ensure the delivery of strong financial performance for the district that meets and exceeds plan (budget) expectations. 
  • The ability to provide a best in class customer experience for our customer that includes great service and an excellent store environment. 

Customer Experience:

  • Work closely with cross-functional teams to support omni-channel initiatives, driving the business as a whole
  • Partner with Customer Love team to understand trends in the business to ensure feedback is heard and actioned on with the appropriate parties, always aiming to enhance the customer experience in Retail
  • Act as brand ambassador - engage customers on the brand, be knowledgeable in this conversation, support training others as needed as an advocate for the brand

Operations:

  • Execute all marketing, merchandising and operating programs to drive sales and profits in all district stores. Ensure all stores meet operational expectations, including but not limited to in-stocks, recovery, store safety and facilities maintenance, and price change notifications. Implement methods to improve efficiencies by achieving high levels of performance. Superior and consistent store conditions. 
  • Manage and communicate P&L for the district  and individual store locations - Own budgets beneath the Retail umbrella (Revenue, Facilities, Logistics, Payroll, Travel, etc.)
  • Manage the district’s facility maintenance, presentation and organization through Service Channel, ADT, purchase management for stores within region

Product & Merchandising:

  • Train, develop, and maintain branded merchandising presentation strategy and concept standards at all times
  • Partner with Director of Retail to ensure each store within the district is reaching quarterly inventory capacity goals and receiving appropriate and relevant product for the market
  • Maintain awareness of current events in region-wide markets, holidays, etc. and communicate to teams consistently to maximize on peak business 

People & Culture: 

  • Strategically position talent for future growth and expansion - Manage bench building within each market for easy transitions and upward mobility
  • Provide performance feedback to ensure growth, change, and results 
  • Lead and support execution of Ref’s annual appraisal process for all employees within the district 
  • Create and maintain a welcoming, professional, healthy, and productive work environment for store teams within a district through contests/activations, culture budgets, recognition programs, strong communication, etc.
  • Partner directly with HR Business Partner to ensure Employee Relations are well-communicated and addressed in a timely and thorough manner

Basic Requirements: 

  • Proven success in driving business results, including meeting or exceeding sales goals and driving growth year-over-year
  • Proven success in employee development and acceleration and in building a positive culture and community
  • 3+ years of retail multi-unit experience P&L, inventory, and operations management to include managing an operating budget. Passionate about customer service and driving a service culture.
  • Strong organizational, interpersonal and problem solving skills
  • 4 year degree or equivalent work experience
  • Able to work flexible schedule including weekends, evenings and holidays
  • GSuite proficient
  • Ability to travel 60% of the time 

Compensation:

At Reformation, we believe in transparency and equity when it comes to compensation. For this role, the anticipated base salary starts at $120,000.00, depending on a variety of factors, including but not limited to relevant experience, skills, qualifications, and internal compensation equity.

This role may also be eligible for an annual discretionary bonus based on a range of factors, including company performance, department goals, and individual contributions. Bonus amounts and eligibility are not guaranteed and are determined at the company’s discretion.

Please note that compensation decisions are made thoughtfully and may vary from the listed range to reflect individual circumstances and evolving business needs. Our total rewards package also includes benefits, perks, and opportunities for growth that contribute to overall compensation.

Benefits & Perks:

  • Eligible employees get employer-sponsored private medical, dental, and vision insurance, as well as commuter benefits to help support your travel to and from work.
  • We offer competitive paid time off policies including vacation, sick leave, and company holidays for eligible employees. 
  • We offer retirement planning support for eligible employees, including the option to invest in Environmental Social Governance-aligned (fancy way to say sustainable) funds. 
  • We’re a mission-based company with offices in LA, NYC and London, as well as a global retail team, which means you’ll get to collaborate with people all around the world.
  • You’ll get access to fertility care support through Carrot, and up to a $5,000 USD reimbursement for related fertility expenses after 1 year of employment.
  • We care about the causes our employees care about so we donate to community efforts on a yearly basis. 
  • We offer a clothing discount, culture events (like our annual Ref Values week and Volunteer Time Off), you know, all the meaningful and fun stuff!

Reformation is proud to be an Equal Opportunity Employer. We’re committed to building a diverse and inclusive team that reflects the world we want to live in. All qualified applicants will be considered for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, age, or veteran status—in accordance with applicable international, federal, state, and local laws.

If you require accommodations during the application or interview process, please let us know. We’re here to ensure you have what you need to show up as your best self.

Still don’t know if you should apply? We get it—studies show that many women and individuals from historically underrepresented communities hold back from applying unless they meet every single requirement. At Reformation, we’re all about growth, not gatekeeping. If you’re passionate about the role and excited about making fashion more sustainable, we’d love to hear from you. If this role doesn’t totally excite you, consider applying to our general application.

CRPA Notice found here

Want some more?! - Sustainability, Forbes, Fast Company