Field Marketing Manager

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about 4 years old

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Because you belong at Twilio.

The Who, What, Why and Where

Twilio is looking for a results-driven marketer to join the Field Marketing team. This role will help build scalable programs that drive awareness and developer adoption of Twilio products, and help spread the Twilio magic globally. This role presents an excellent opportunity for a talented marketer to make a significant impact, partnering with the developer education and field sales teams. 

This role supports Twilio’s efforts to build a world-class ecosystem of developers and customers who may not know how they can use Twilio today.

Who?

Twilio is looking for a leader who lives the Twilio Magic and has a demonstrated track record of leading Field Marketing activities. They also have:

  • Experience building strong relationships and trust with sales teams
  • Knowledge of marketing principles, practices, tactics, and tools including campaign/demand generation/go to market strategies
  • Experience in developing and driving consistent field adoption of marketing campaigns
  • Strong in developing processes and making things programmatic/thinking at scale
  • Ability to balance multiple requirements in a fast paced/unstructured environment required 
  • Experience with project management and working in a cross-functional team
  • Excellent communication skills, strong written and oral skills with strong analytical tendencies and comfortable with public speaking
  • Ability to think outside the box and bring creative ideas to the table to support marketing efforts
  • 5+ year experience with campaigns/demand generation programs 
  • Experience with Enterprise sales and developer communities
  • Salesforce knowledge preferred
  • Developer skills or knowledge a plus

What?

As a Field Marketing Manager, you will live the Twilio Magic values:

  • BE AN OWNER: Own the logistics and execution of Twilio’s live developer training programs at regional events and at Twilio’s annual user conference
  • BE INCLUSIVE: Collaborate with Twilio’s developer education team to deliver technical training content that will delight customers and get them up-and-running with Twilio quickly
  • RUTHLESSLY PRIORITIZE: Develop, plan and promote a variety of field events like first-party roadshows, industry conferences, and other regional events
  • EMPOWER OTHERS: Work cross-functionally (developer network, regional sales, product/content marketing) to build turnkey programs and to develop and support the overall go-to-market plan
  • BE BOLD: Experiment with creative ideas to drive awareness/funnel activity and test/measure them using metrics
  • DON’T SETTLE: Measure, analyze, and report on campaign activities to understand contribution in terms of Inquiries, MQLs, SQLs, and Closed Won business. Evaluate marketing effectiveness/return on investment.

Why?

Twilio is a company that is empowering the world’s developers with modern communication in order to build better applications. Twilio is truly unique; we are a company committed to your growth, your learning, your development, and your entire employee experience. We only win when our employees succeed and we're dedicated to helping you develop your strengths. We have a cultural foundation built on diversity, inclusion, and innovation and we want you and your ideas to thrive at Twilio.

Where?

This position will be located in our beautiful class A office at 110 William Street in New York. You will enjoy our incredible perks: catered meals, ergonomic desks, massages, game room, monthly All Hands gatherings and more. 

You will also be part of a company that believes in small teams for maximum impact; that strives to balance work and home life; that understands that this is a marathon, not a sprint; that continuously and purposefully builds an inclusive culture where everyone is able to do and be the best version of themselves. We seek people who naturally demonstrate our values, who are challenged by problems, empower others to thrive, and can draw the owl and not be beholden to one playbook.

About Us

Millions of developers around the world have used Twilio to unlock the magic of communications to improve any human experience. Twilio has democratized communications channels like voice, text, chat, video and email by virtualizing the world’s communications infrastructure through APIs that are simple enough for any developer to use, yet robust enough to power the world’s most demanding applications. By making communications a part of every software developer’s toolkit, Twilio is enabling innovators across every industry — from emerging leaders to the world’s largest organizations — to reinvent how companies engage with their customers.

Twilio is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal opportunity regardless of race, color, ancestry, religion, gender, gender identity, parental or pregnancy status, national origin, sexual orientation, age, citizenship, marital status, disability, or Veteran status and operate in compliance with the San Francisco Fair Chance Ordinance.