We aren’t your standard marketers: we own the strategy, P&L, and product roadmaps for our portfolio of cutting edge and in-house-built marketing and MarTec products. We leverage them to acquire high potential customers and engage them to come back again and again. We have petabytes of first and third party data at our fingertips; what makes us successful is using that data to build algorithms and automated solutions to take our “Zillions thing home” offering and personalize it to each and every customer.
As an email marketing associate you will play a mission-critical role in Customer Communications, managing the production and execution of mailings that drive a significant portion of our business. This role will be responsible for managing the end-to-end production process for several of our brands.
What You'll Do
- Manage end-to-end production process for email campaigns
- Manage and prioritize the pipeline of email campaigns
- Solicit requirements, specs, assets from business analysts for email campaigns
- Manage internal deadlines for each campaign and communicate with creative execution team, and business unit stakeholders to ensure completion
- Work with creative team and business stakeholders to ensure concepts align with objectives
- Hold cross-functional partners accountable for timely completion of deliverables
- QA all emails, ensuring content is accurate and links work to provide the customer with a positive experience
- Optimize results for email campaigns by testing subject lines, creative, copy etc.
- Be the expert on email best practices, technologies, and trends.
- Provide and implement recommendations for continual improvement of email campaign process
What You'll Need
- Outstanding project and people management skills
- Incredible attention to detail and highly organized
- Resourceful, self-driven, self-aware, accountable/reliabl, and excellent at follow-up communication
- Ability to work under pressure, meet deadlines and handle multiple projects simultaneously
- Basic Excel skills, with ability and interest in data analysis
Note - This is a hybrid role based out of our Boston office (4 days/week in office, 1 day/week remote)
Assistance for Individuals with Disabilities
Wayfair is fully committed to providing equal opportunities for all individuals, including individuals with disabilities. As part of this commitment, Wayfair will make reasonable accommodations to the known physical or mental limitations of qualified individuals with disabilities, unless doing so would impose an undue hardship on business operations. If you require a reasonable accommodation to participate in the job application or interview process, please let us know by completing our Accomodations for Applicants form.
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About Wayfair Inc.
Wayfair is one of the world’s largest online destinations for the home. Whether you work in our global headquarters in Boston or Berlin, or in our warehouses or offices throughout the world, we’re reinventing the way people shop for their homes. Through our commitment to industry-leading technology and creative problem-solving, we are confident that Wayfair will be home to the most rewarding work of your career. If you’re looking for rapid growth, constant learning, and dynamic challenges, then you’ll find that amazing career opportunities are knocking.
No matter who you are, Wayfair is a place you can call home. We’re a community of innovators, risk-takers, and trailblazers who celebrate our differences, and know that our unique perspectives make us stronger, smarter, and well-positioned for success. We value and rely on the collective voices of our employees, customers, community, and suppliers to help guide us as we build a better Wayfair – and world – for all. Every voice, every perspective matters. That’s why we’re proud to be an equal opportunity employer. We do not discriminate on the basis of race, color, ethnicity, ancestry, religion, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, genetic information, or any other legally protected characteristic.
We are interested in retaining your data for a period of 12 months to consider you for suitable positions within Wayfair. Your personal data is processed in accordance with our Candidate Privacy Notice (which can found here: https://www.wayfair.com/careers/privacy). If you have any questions regarding our processing of your personal data, please contact us at [email protected]. If you would rather not have us retain your data please contact us anytime at [email protected].