Who we are

Would you like to join a highly dynamic working environment and learn from a smart, quantitative-minded team that is building the marketing platform of a new giant in eCommerce? Our Marketing Team drives growth for Wayfair and its brands on core advertising platforms, but we aren’t your standard marketers.  We own the strategy, P&L, and product roadmaps for our portfolio of bleeding-edge and in-house-built marketing, machine learning, and AdTech products. We leverage our custom tools, problem-solving acumen, and ‘test-and-learn’ strategy to find and better serve our customers. 

The Growth Marketing Team’s mandate is to drive customer growth. As an analyst, you will own and drive investments across the customer funnel on a major ad platform for one of our ecommerce brands (Wayfair, AllModern, Birch Lane, Joss & Main, Perigold). You will work with our ad platform partners to experiment and test new innovative ways to improve both customer and business outcomes. From leveraging sophisticated data science models, to building requirements to further our technology stack, you will operate on the cutting edge of martech and measurement. You’ll help drive the growth and revenue strategy for the business, partnering with Creative Teams, Product, Data Science, and MarTech, and Product to provide our customers with an unforgettable, world-class experience. The ideal candidate for this role is deeply analytical, highly adaptable, and has an entrepreneurial mindset. If you enjoy tackling new challenges in a fast-paced, collaborative environment, value having a high degree of autonomy, and are excited by the prospect of building an innovative and effective Team - this role is for you.

What You'll Do

• Own the end-to-end growth marketing strategy and execution for a platform and / or channel for one or more brands 

• Improve customer experiences and key business outcomes through constant experimentation and learning, leveraging a hypothesis-first scientific method approach 
• Collaborate with key stakeholders including Creative, MarTech, Data Science, Measurement, and Product to contribute to our continuous efforts to improve our customer experience and Team outcomes
• Perform complex analyses to uncover campaign performance and customer behavior insights to inform the platform’s and channel’s future testing roadmap 
• Cultivate relationships throughout Marketing and the broader Company to share insights, generate testing ideas, and collaborate on experiments
• Develop and grow relationships with external vendors to test new growth products and advertising tools and advance their product roadmaps 

What You’ll Need

• An entrepreneurial mindset with the ability to thrive in a highly ambiguous and fast-paced environment with a dynamic bias for action
• Top-notch analytical skills and high attention to detail. Fluency in Excel required and experience with SQL a plus
• Experience making data-based decisions and recommendations
• Demonstrated ability to prioritize work for yourself and others based on highest impact and interdependencies in a complex environment
• Excellent written and verbal communication
• Ability to multi-task and thrive within a dynamic, fast-paced organization
• A sense of humor, we light to laugh
• Prior experience in marketing a plus, but not required
• Bachelor’s Degree required; preferably in Economics Mathematics, Statistics, Physics or other similar concentrations 

About Wayfair Inc.

Wayfair is one of the world’s largest online destinations for the home. Whether you work in our global headquarters in Boston or Berlin, or in our warehouses or offices throughout the world, we’re reinventing the way people shop for their homes. Through our commitment to industry-leading technology and creative problem-solving, we are confident that Wayfair will be home to the most rewarding work of your career. If you’re looking for rapid growth, constant learning, and dynamic challenges, then you’ll find that amazing career opportunities are knocking.

No matter who you are, Wayfair is a place you can call home. We’re a community of innovators, risk-takers, and trailblazers who celebrate our differences, and know that our unique perspectives make us stronger, smarter, and well-positioned for success. We value and rely on the collective voices of our employees, customers, community, and suppliers to help guide us as we build a better Wayfair – and world – for all. Every voice, every perspective matters. That’s why we’re proud to be an equal opportunity employer. We do not discriminate on the basis of race, color, ethnicity, ancestry, religion, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, or genetic information.